Visitors will have the chance to admire more than 1,400 of the
latest fashion designs by 153 designers from Viet Nam and Southeast Asian
countries, at the Fashionology Festival 2017, which is scheduled to take place
at the Nguyen Hue Walking Street in Ho Chi Minh City from October 20-22.
This announcement was released at a press conference, held by the HCM City
Department of Tourism and the Golden Communication Group, on October 10.
According to Nguyen Minh Huong, Director General of the Golden Communication
Group, the three-day festival will bring together 450 fashion collections made
by Viet Nam’s famous designers, such as Thuan Viet, Hoang Hai, Ha Nhat Tien and
Duc Duy, alongside foreign designers.
More than 250 Vietnamese and international models will perform on the catwalk of
670m-long Nguyen Hue Street, Huong said, adding that exhibition and shopping
activities, imbued with fashion and modern technology, are also expected to
Each day of the festival will be organised around different themes and
activities, including “Far East Identity,” “New Waves,” and “Future Stars,”
seeking to offer the audience a unique fashion experience by using the latest
technologies, such as 5D Mapping (the model introduces many costumes on stage
without changing clothes), the application of the Magic Mirror in showcasing
products, and fashion designs using virtual reality technology.
In addition, the festival will be a platform for businesses and fashion
designers to seek business cooperation opportunities and develop the fashion
design industry, Huong noted.
Director of the HCM City Tourism Department, Bui Ta Hoang Vu, said that this
will be the first time that a cultural and tourism event, with the inspirational
combination of fashion and technology, is held in HCM City, aiming to boost the
local tourism industry.
The festival will also offer an occasion to show Vietnamese people’s hospitality
and to introduce the quintessence of Viet Nam’s vibrant fashion design industry
to tourists, he added.
According to the organising committee, the festival is expected to welcome
around 100,000 visitors..